At Nu-Insight, we’re reimagining what excellence looks like in specialist sales
across the chemical and supply chain industries. Co-led by Marthinus (Tienie)
Loubser and Alison Taylor, our mission is to help businesses thrive by aligning
commercial capability with deep industry understanding and ethical, sustainable
growth.
With over 50 years of combined experience, our team doesn’t just train sales
professionals—we partner with organisations to develop tailored strategies that
stick. We know that technical knowledge is only part of the puzzle. Today’s
markets demand consultative selling, agile leadership, and long-term
partnerships built on trust, clarity, and mutual value.
In the chemical industry, our bespoke sales training programs go beyond
brochures and product specs. We focus on real-world conversations, stakeholder
engagement, and effective follow-through—ensuring your team can confidently
navigate complex sales cycles and build lasting client relationships.
In supply chain and distribution, we help teams build ethical and resilient
sourcing strategies using our CLEAN model (Clarity, Locating, Evaluating, Agreeing,
Nurturing). This approach supports transparent, sustainable, and high-impact
commercial decisions.
Alison Taylor brings her wealth of experience in specialist chemical sales and
distribution to the heart of our commercial programs. Her work with SMEs and
distributors has shaped our flagship Specialist Sales Training, a practical 8–9-
month journey combining workshops, coaching, and on-the-job application. It’s
designed to meet real challenges and deliver real results.
Marthinus Tienie Loubser, founder of Nu-Insight, is an accredited executive coach
and transformation expert. His focus on leadership and talent development helps
teams not only improve performance but build the culture, clarity, and confidence
needed for long-term success.
At Nu-Insight, we’re not here to deliver “off-the-shelf” solutions. We’re here to
collaborate—with heart, insight, and integrity. We strongly believe in follow
through. All our training includes at least 3 Coaching sessions post training, per
participant, to ensure learning pull through and application.
Let’s talk. If you’re ready to elevate your team’s sales performance and transform
how you lead in the chemical or supply chain sectors, visit www.nu-insight.com to
learn more and connect with us.